You're ripping it off all wrong!

Usually, when I spot a piece of blatantly ripped off advertising, I just spend a good 10 minutes cursing the lack of originality in our industry, and then get back to it. But I really thought I should share this one, as not only is it a circle-jerking abso-friggin-lute ripp off, but it's also a horrendously terrible one.

If you're not going to bother coming up with an original thought, at the very least do the original a little bit of justice by making yours somewhat tolerable. Stuff like this makes our entire Australian ad industry look like douchebags.

And you couldn't just steal the ads themselves? You also had to steal a line, and make it shittier and nonsensical. Sprint's line is the "Now Network", Optus now has the "Open Network" - but I'd like to know exactly what the hell it is that makes your network any more or less open than any of your competitors? Nothing, that's what.

Unoriginal, shitty substituting twats.

The original series by Sprint:





Shitty Optus attempt to do something other than dancing penguins in a convertible: